Rogers & Hammerstein Essay Example | Topics and Well Written Essays - 1000 words

Rogers and Hammerstein - Essay Example The joint effort between the arranger and the author was the start of a melodic organization for more than twenty years and composed various effective musicals-despite the fact that Rodgers was an obsessive worker and Hart was an alcoholic.(Oklahoma, 2005 ). Hammerstein with his theater and show slanted fatherly family was a phase struck since adolescence, which obviously drove him to be an entertainer and an author of beginner schedules in his green bean. Following a year at Columbia Law school he became acclaimed librettist for operettas. Hammerstein had an effective profession before starting his association with Rodgers. (Gordon, 1990). With Jerome Kern, they teamed up in most quite Show Boat (1927), and composed the book and verses for Carmen Jones, the 1943 all-dark variant of Georges Bizet's drama Carmen (Remarkable Columbians, 2004). Rogers was solicited by the Theater Guild from New York City in 1940 to make new melodic. Asking Hart to by and by work with him, without much of any result because of Hart's falling apart wellbeing. He at that point reached Hammerstein to whom he previously had an associate in their undergrad lives in Columbian College. This was the start of a brilliant and innovative workmanship. Their first communitarian and radical work was in Oklahoma! which turned into the establishment of the 17-year association and proceeded through ten different musicals, including one movie (State Fair, 1945) and one teleplay (Cinderella, 1957), Carousel (1945), South Pacific (1949), The King and I (1951) and The Sound of Music (1959). On the whole, the pair won 35 Tonys, 15 Oscars, two Grammys, two Pulitzers, and two Emmys. (Remarkable Columbians, 2004). The Oklahoma! set the phase of major developments for American melodic theater. The dynamic couple tested the current styles of the melodic theater. They have brilliantly coordinated the components of show, music and move as at no other time. During this time, musicals' attractions incorporate tunes which were generally unimportant to the story and parody orchestrated with little plot. This is the means by which Oklahoma! characterized its uniqueness guiding the introduction of another sort, the melodic play, speaking to an interesting combination of Rodgers' melodic parody and Hammerstein's operetta. An achievement in the improvement of the American melodic, it likewise denoted the start of the best organization in Broadway (Biographies, 2005). This spearheading perfect work of art was trial in its temperament. It attempted to set new rules of diversion in its fullest. The play successfully interweaved entertaining musicals and genuine sorts of music. The melodies either upgraded th e plot or direct the crowd to comprehend the characters. The plot and the music portrayed the introduction of the melodic play. Such bit of intrigue was made through the fitting of the music to the pre-composed words, the impact which is shocking. The music turned into an apparatus of feeling and storyline. Not yet done, the group made another hit in 1945 in Carousel with its increasingly emotional plot. For the subsequent time, crowd was captured by further developments on the plans of the melodic play which was incredibly satisfying diversion. Among its unexpectedness, the play began with the entire give playing out an artful dance a role as the ensemble plays, instead of the typical suggestion before the show starts captivating the crowds and further rethinking the specialty of the class. Rodgers and Hammerstein obviously are most certainly not

CBRN Chemical Biological Radiological Nuclear weapons Essay

CBRN Chemical Biological Radiological Nuclear weapons - Essay Example In the cutting edge setting, political shakiness is a significant issue since one can't anticipate that an insecure state should be capable towards humankind. Contrasting and atomic weapons, radiological weapons are with less ability to make serious harm. To be explicit, such a weapons is commonly used to make turmoil among the mass. Inside this situation, world countries presume that infamous psychological militant associations may utilize this weapon to threaten mankind. For example, the Padilla case (2002) demonstrates that fear monger bunches have overall system and are sufficiently able to utilize radiological weapons. To be explicit, the legislature speculated that Padilla may include in jihad since he is prepared to deal with radiological weapons. In addition, this individual is firmly identified with the authority inside Al-Qaeda. In this way, the Padilla case demonstrates that fear monger gatherings may utilize regular people to deal with radioactive weapons. As I would see it, Al-Qaeda has monetary capacity to plot and direct a serious assault utilizing radiological weapon. Shane (2010) states that, â€Å"Al Qaeda is on the walk once more, focusing on the nation from inside and without, and your hapless government can't secure you† (p. A1). To be explicit, the income from oil exchange the Middle East backings Al-Qaeda. In this way, one can see that financial capacity is anything but a significant issue for the psychological militant associations. On the opposite side, the previous satellite countries identified with Russia (USSR) may have weapons (state, atomic) and the psychological oppressor associations can without much of a stretch impact these countries. Also, the psychological militant associations utilize strict belief system to draw in people who live in U.S. what's more, other western countries. Mendelsohn (2009) states that, â€Å"Al Qaeda has never camouflaged its longing to gain weapons of mass devastation, including atomic capabilities† (p.77). Along these lines, I rate the danger of radiological weapons as high hazard in light of the fact that

Ethics - Argumentative Essay Example for Free

Morals Argumentative Essay 1. What is a â€Å"argument† in theory? A lot of cases one of which, called the end, is supposed to be bolstered by different cases, called the premises. 1. Reason 2. Reason 3. End 2. What do the terms â€Å"valid† and â€Å"sound† mean? Substantial Argument If the premises are valid, at that point it follows fundamentally that the end is valid, or it is intelligently incomprehensible for the end to be bogus. Sound Argument A legitimate contention that contains just obvious premises. Sufficiency = Truth + Validity. 3. Sketch the â€Å"benefits arguments† for gathering Baby’s Theresa’s organs. Set out the premises and end for Benefits Argument in the Baby Theresa case. The Benefits Argument 1. On the off chance that we can profit somebody without hurting any other person, we should do as such. 2. Transplanting the organs would profit different kids without hurting Baby Theresa. 3. Along these lines, we should transplant her organs. The Argument That We ought Not Use People As Means 1. On the off chance that we use somebody just as a methods, we accomplish something that is ethically off-base. 2. Taking Theresas organs would utilize her just as a meas to profit other kids. 3. There fore, it would be ethically off-base to take Theresas organs. 4. Sketch the â€Å"we ought not utilize individuals as means† contention against reaping Baby Theresa’s organs. Set out the premises and end for The Wrongfulness of Killing Argument in the Baby Theresa case. The Argument From the Wrongfulness of Killing 1. On the off chance that we collected Theresas organs, at that point we would be murdering one blameless individual to spare another. 2. We ought not execute one guiltless individual to spare another. 3. Accordingly, in the event that we ought not gather Theresas organs. Rachels Assessment *The disallowance against executing is solid, yet the vast majority don't think it outright. Infant Theresa is (1) going to kick the bucket soon in any case, (2) not cognizant, and (3) her organs could help spare a few other kids. Rachels expresses that we may even see Baby Theresa as brought into the world dead. 5. Sketch the â€Å"Slippery Slope Argument† against killing Tracy Latimer. In the event that one terrible thing occurs, at that point others will trail. 1. On the off chance that we license any kind of benevolence executing, we will have ventured onto a perilous tricky incline down which we will unavoidably slide. 2. The benevolence murdering of Tracy was reasonable. 3. Subsequently, we have ventured onto a risky elusive slant (which will prompt the view that all life is modest). Complaint: Are the causal cases upheld by any proof? When all is said in done, it is anything but difficult to make desperate forecasts concerning what's to come. Think about a similarity: Would gay marriage lead to the crumbling of the family? 6. What does Rachels’s â€Å"minimum origination of morality† comprise of? Ethical quality is, at any rate, the push to direct one’s lead by reason-while giving equivalent load to the interests of every individual influenced by one’s choice. Reason and fair-mindedness comprise stuff 7. What are five normal highlights of Cultural Relativism? 1. Various social orders have diverse good codes. 2. (a) The decent is dictated by society; (b) a demonstration is correct on the off chance that it is permitted by the managing standards od the general public wherein it is performed, and wrong on the off chance that it prohibited by those beliefs. 3. There is no target standard that can be utilized to pass judgment on one societys code as superior to an others. 4. The ethical code of our general public has no extraordinary status. 5. We ought to receive a disposition to resistance. 8. What is the â€Å"Cultural Differences† contention for Cultural Relativism? Does Rachels think it is sound? he thinks it is unsound, 9. In the event that Cultural Relativism is valid, at that point some odd ramifications for moral hypothesis follow. What right? 10. Does Rachels hold that there are some ethical guidelines that all social orders share for all intents and purpose? 11. What are the three conventional heavenly traits of monotheism? 12. What is the contrast between â€Å"theism†, â€Å"atheism†, and â€Å"agnosticism†? 13. What is the â€Å"problem of evil†? 14. What is the Divine Command hypothesis? 15. What is Socratess question in the Euthyphro? How can it hold up under on the Divine Command Theory? 16. What are a portion of the fundamental components of Natural Law Theory? 17. Bring up certain criticisms regarding Natural Law Theory. 18. What is Ethical Egoism and how can it vary from Psychological Egoism? 19. Characterize â€Å"altruism†. For what reason does the Psychological Egoist hold that benevolence is beyond the realm of imagination? 20. Some item that Ayn Rand’s contention for Ethical Egoism presents us with a â€Å"false dichotomy†. Clarify. 21. Why doesn’t Rachels think Ethical Egoism is a reasonable impression of sound judgment profound quality? 22. What is the Principle Equal Treatment? How can it identify with Ethical Egoism? *There will be some extra-credit questions relating to material talked about in address.

The Medicinal, Industrial, Recreational, and Commercial Uses of Marijua

The Medicinal, Industrial, Recreational, and Commercial Uses of Marijuana Punishments against ownership of a medication ought not be more harming to the person than the utilization of the medication itself said President Jimmy Carter in a message to Congress in 1977 (Family Council on Drug Awareness). Lamentably, congress didn't and has not tuned in to him. Despite the fact that various government-supported examinations have demonstrated that the utilization of the cannabis plant is sheltered and has numerous advantages, it is as yet unlawful. Cannabis sativa is a blossoming plant that has two principle varieties: weed and hemp. Pot contains the concoction delta-9-tetrahydrocannabinol (THC) which adjusts the psyche when smoked, eaten, drank, or taken in the pill structure. It is regularly called grass, pot, reefer, Mary Jane, herb, weed, or one of more than 200 slang terms (National Institute of Drug Abuse). Hemp is reared to have lower THC content with the goal that it doesn't have mind-adjusting capacities. It is regularly used to make strands, garments, oil, ropes, and to circulate air through the dirt in crop pivot. The characteristics of the two strains of the cannabis plant are not new disclosures to mankind. Actually, the Chinese previously recorded utilization of pot in the year 2727 B.C. (Schleichert 5). Individuals in each possessed mainland lawfully utilized pot for entertainment and medication for a large number of years. It was not until after the Reefer Madness crusade of the 1930s that weed got illicit in the United States. The battle gave misrepresented stories and bogus data to frighten individuals off from the utilization of cannabis. From that point forward, considers have demonstrated that maryjane is sheltered and useful and activists have pushed for authorization, however governments will not legitimize it. Rather, they have unforgiving laws deny... ...: Should they be Legalized. New Jersey: Enslow, 1996. Potter, Dr. Beverley and Dan Joy. The Healing Magic of Cannabis. Berkeley: Ronin, 1998. Schleichert, Elizabeth. The Drug Library: Marijuana. New Jersey: Enslow, 1996. Simmons, Michael. Afterword. The Madness Continues. Reefer Madness. New York: St. Martin's Griffon, 1998. 397-435. Swan, Neil. Weed, Other Drug Use Among Teens Continues to Rise. NIDA Notes. Apr 1995. On-line. Web. Accessible WWW: http://165.112.78.61/NIDA_Notes/NNVol10N2/Marijuanateens.html. Woolf, Marie. Cannabis less hurtful than headache medicine, says researcher. Independent News 20 Oct 2000. On-line. Web. 23 Jan 2001. Accessible WWW: http://www.independent.co.uk/news/UK/Health/2000-10/cannabis201000.shtml. Zimmer, Lynn, Ph.D. also, John P. Morgan, M.D. Weed Myths, Marijuana Facts. New York: Lindesmith Center, 1997. The Medicinal, Industrial, Recreational, and Commercial Uses of Marijua The Medicinal, Industrial, Recreational, and Commercial Uses of Marijuana Punishments against ownership of a medication ought not be more harming to the person than the utilization of the medication itself said President Jimmy Carter in a message to Congress in 1977 (Family Council on Drug Awareness). Sadly, congress didn't and has not tuned in to him. Despite the fact that various government-supported examinations have demonstrated that the utilization of the cannabis plant is protected and has numerous advantages, it is as yet illicit. Cannabis sativa is a blooming plant that has two principle varieties: maryjane and hemp. Cannabis contains the concoction delta-9-tetrahydrocannabinol (THC) which modifies the brain when smoked, eaten, drank, or taken in the pill structure. It is regularly called grass, pot, reefer, Mary Jane, herb, weed, or one of more than 200 slang terms (National Institute of Drug Abuse). Hemp is reared to have lower THC content with the goal that it doesn't have mind-changing capacities. It is frequently used to make strands, garments , oil, ropes, and to circulate air through the dirt in crop pivot. The characteristics of the two strains of the cannabis plant are not new revelations to mankind. Indeed, the Chinese previously recorded utilization of maryjane in the year 2727 B.C. (Schleichert 5). Individuals in each possessed mainland legitimately utilized maryjane for diversion and medication for a huge number of years. It was not until after the Reefer Madness crusade of the 1930s that weed got unlawful in the United States. The crusade gave overstated stories and bogus data to drive individuals off from the utilization of cannabis. From that point onward, considers have indicated that pot is sheltered and advantageous and activists have pushed for legitimization, yet governments will not authorize it. Rather, they have unforgiving laws forbid... ...: Should they be Legalized. New Jersey: Enslow, 1996. Potter, Dr. Beverley and Dan Joy. The Healing Magic of Cannabis. Berkeley: Ronin, 1998. Schleichert, Elizabeth. The Drug Library: Marijuana. New Jersey: Enslow, 1996. Simmons, Michael. Afterword. The Madness Continues. Reefer Madness. New York: St. Martin's Griffon, 1998. 397-435. Swan, Neil. Pot, Other Drug Use Among Teens Continues to Rise. NIDA Notes. Apr 1995. On-line. Web. Accessible WWW: http://165.112.78.61/NIDA_Notes/NNVol10N2/Marijuanateens.html. Woolf, Marie. Cannabis less destructive than ibuprofen, says researcher. Independent News 20 Oct 2000. On-line. Web. 23 Jan 2001. Accessible WWW: http://www.independent.co.uk/news/UK/Health/2000-10/cannabis201000.shtml. Zimmer, Lynn, Ph.D. what's more, John P. Morgan, M.D. Cannabis Myths, Marijuana Facts. New York: Lindesmith Center, 1997.

Operations Management Essay Example | Topics and Well Written Essays - 2500 words - 3

Activities Management - Essay Example 2). This paper looks to investigate the structure of the business and set up key execution measures for acquainting changes with accomplish the corporate goals. Structure of the business Currently, the twelve occasion focuses work on an independent premise and produce quarterly reports for HQ physically. The company’s choice to mechanize this procedure for practicing control on regular routine dependent on the information from A2, A3 and A4 constantly is a positive development. Execution Key Measures Wangoway et al (2010) state, â€Å"Performance of an association has customarily been estimated by taking a gander at the incomes or the benefit made toward the year's end, or utilizing key monetary ratios† (p. 859). Be that as it may, non-monetary measures are additionally significant. The focuses need to send week after week execution report covering all the key execution measures to HQ. Key Performance Evaluation estimates 1. Benefits Formula (Net benefit/Sales) x 100, f or example net benefit as a level of offer for the period. Target 2% expansion over the benefit during the past can be kept as an objective. For example, on the off chance that it was 10% during ’10 for café business, the objective is 12% for ’11. Reason Profit is a definitive measure for achievement in any business. 2. Deals development Formula Increase in deals during the present year communicated as a level of deals during the earlier year. Target Fixed as on account of net benefit. ... Target Industry normal could be the objective if the organization falls behind it. Something else, obsession of target is an administration task as it is identified with capital venture or developments separated from improving productivity in the activities. Nonetheless, improvement over the earlier year should be the directing component. 4. Client base Formula Increase in the complete number of clients overhauled communicated as a level of the all out number of clients adjusted during the earlier year. Target Fixed as on account of net benefit and deals. Reason Increase in the client base is the way to development in business. 5. Room inhabitance rate Formula (n/164*) x 100 Where ‘n’ is the quantity of days booked. (* 90% of 3-1/2 days in seven days) Target Room inhabitance relies on different factors, for example, atmosphere and general monetary conditions, and the range could be 80 to 95%. Reason This estimates the presentation in room booking. 6. Food and drink deals Formula Increase in deals during the present year communicated as a level of deals during earlier year. Target Fixation of target relies on patterns and focuses in room inhabitance. Reason It could be influenced because of a few factors, for example, productivity and estimating, and difference examination would uncover the causes. 7. Log time in games, wellness and amusement offices Formula Increase in use regarding hours during the present year communicated as a level of hours during the earlier year. Focus on The objective should be fixed dependent on the states of the types of gear and requirement for fixes and updating. It could be identified with room inhabitance as on account of food and refreshment deals. Reason The reduction in usage may mean poor working states of the hardware. Likewise, old model types of gear and offices may not draw in

Team assignment project

The accompanying task proposition characterizes why Struck settled on the choice to extend, what the job is of the specialist and Struck administration on the undertaking, the venture objectives, and the apparatuses that will be utilized o deal with the task. Issue and Opportunity By applying investigation strategies, to be specific SOOT, and STEEPLE, to organization execution Struck additions clearness about the organization's qualities and weaknesses.Struck' qualities incorporate its notoriety for advancement and innovativeness, leader's situation of its industry with 9,000 bistros in 40 nations around the globe, and its solid moral qualities and mission. Organization's essential shortcoming is an absence of enhancement, which made by its constrained portfolio and conveyance. Struck portfolio relies vigorously upon one essential' item: espresso. Moreover, the organization impedes dissemination potential by directing 75% of its business inside the United States. The organization's s hortcoming presents an amazing indicate nits: expansion.Expansion of the organization's portfolio and venture into different nations empowers the organization to both increment nearness inside its present industry group and build up nearness in different orders (Rapid Business Intelligence Success †Streaming, 2013; Marketing Teacher, 201 3; Rapid Business Intelligence Success †Mission, 2013; Struck, 2013). Jobs of the Cons Titan and Management There are sure jobs the protect and the Struck supervisory crew must perform to make the undertaking effective. Since there is an absence of enhancement, the specialist must concentrate on the most proficient method to grow the product offering for Struck.The advisor must decide how to make a more noteworthy worldwide nearness, keep the present customer base, but then pull in espresso consumers around the world to visit the Struck foundation. The advisor should decide if a similar menu things are similarly famous in every aspect of t he nation and if presenting new menu things is beneficial to all the cafés. At last, he expert should decide whether the enhanced menu will be proper in different pieces of the world. Specialist's cooperate with the executives to land the position done.Management works with the experts to give them however much data as could reasonably be expected. The executives should discuss completely with the advisors and urge the present workers to coordinate so the experts can gather the most data conceivable. Characterizing the Project Goals Introduction of new items and fast extension of retail locations with new store ideas with all new appropriation channels must be he essential focal point of Struck. To grow the piece of the overall industry, in United States just as all the areas of its activities, Struck will extend its arrangement of items (Hickman and Hickman, 2008).Struck primary item is espresso, the organization will center to extend its tasks into different drinks, for example, tea, markets, rest stops, and so on. For this reason, than presenting a recently begin advertising the items, it should think to accomplish item acquisitions (Hickman and Hickman, 2008). Since the greater part of its activities are based out of United States, Struck will center to build its incomes by tarring more stores in developing markets, for example, China, India, and Turkey. Devices, Processes, and Methodologies The objective is to extend globally.With this as a top priority, the specialist will utilize the affiliation technique to pick up understanding on the opposition in the business in the diverse wanted areas. To guarantee customers are regularly educated regarding the movement, and an outlet remains open for the requirement for additional data, the advisor will keep in touch with the suitable business administrators. All exercises will be logged to keep up a decent record of the tasks movement. This permits the specialist to consider the venture, gain from the experienc e, and distinguish approaches to improve future execution (Hickman, P; Hickman, L. 008). Another strategy that will be utilized to deal with the undertaking is benchmarking. This strategy will be especially useful as this is an enormous venture. All in all, with the Struck growing all around, the organization won't just increment their present condition of broadening, yet in addition increment chance to possess a nearness in different business parts, and eventually increment income. The expert on this undertaking will work intimately with key business pioneers and SE the characterized strategies to deal with the task.

Organisation and Management Assignment - Free Essay Example

ORGANIZATION MANAGEMENT ASSIGNMENT QUESTION 1 1.a) Answer: Morals is characterized as an ethical reasoning or code of ethics rehearsed by an individual or gathering of individuals. Morals is the limb of theory that arrangements with profound quality. Morals is concerned with recognizing great and underhanded on the planet, in the middle of right and wrong human activities, and in the middle of high minded and no virtuous attributes of individuals. Morals are a subset of qualities. The meaning of qualities applies to things that are craved and in addition what one should do, and can incorporate such ideas as riches, joy, achievement, and satisfaction. Morals characterize how an ethical individual ought to carry on; qualities incorporate different convictions and mentality that guide conduct. The last viewpoint implies that being moral is more than comprehension what the proper thing is to do; it implies that one must do moral activities à ¢Ã¢â€š ¬Ã¢â‚¬Å" one must walk the discussion For example Trustworthiness. When we are trustworthy, people believe in us and being trustworthy it requires honesty, integrity, reliability and loyalty. 1b) ANSWER: ETHICAL RELATIVISM The expression moral relativism includes various diverse convictions, however they all concur that there are no widespread, perpetual criteria to figure out what might possibly be a moral demonstration. Moral relativism shows that a general publics morals advance after some time and change to fit circumstances. Morals alludes to a corporate determination of what is correct or proper versus what isnt right or unseemly. This is rather than ethics, which alludes to a singulars determination of good and bad. Profound quality and morals dont generally adjust; somebody may think of it as ethically wrong to consume meat additionally trust it is untrustworthy for a legislature to constrain others to be veggie lover. 2. JUSTICE Justice is a complex moral rule, with implications that range from the reasonable treatment of people to the impartial allotment of medicinal services dollars and assets. Equity is concerned with the evenhanded dispersion of profits and loads to pe ople in social establishments, and how the privileges of different people are figured it out. 1c) ANSWER: Moral sensitivity (moral awareness), refers to an individualà ¢Ã¢â€š ¬Ã¢â€ž ¢s ability or capacity to perceive that a circumstance contains an ethical issue. Perceiving an ethical issue obliges the individualà ¢Ã¢â€š ¬Ã¢â€ž ¢s awareness that his/her actions have the potential to harm furthermore/or benefit other individuals recommending that ethical affectability is the leaders distinguishment that a circumstance has good substance and, thus, an ethical viewpoint is substantial . Moral judgment refers to forming and assessing which conceivable answers for the ethical issue have moral support. This venture simultaneously obliges thinking through the conceivable decisions and potential results to figure out which are ethically sound. Moral motivation (moral intention)- refers to the aim to pick the good choice over an alternate arrangement speaking to an alternate quality. This part of the moral choice making procedure includes resolving to pick the ethical worth. For example, an individual may perceive two answers for a problem, one that outcomes in an increment of individual force and one that is ethically right. In this example, moral motivation is the individualà ¢Ã¢â€š ¬Ã¢â€ž ¢s intention to choose the estimation of profound quality over the value of power. 1d) 1. Company Reputation Little organizations endeavour to increase game changers. Picking up points of interest from a positive notoriety in the commercial center can be sufficient to secure a sizable piece of the overall industry from your bigger rivals. Gladly showing your code of morals on your site or in press discharges, while taking consideration to guarantee that your activities are constantly in accordance with your words, can gather a positive picture among buyers and employment seekers, making an unwavering client base and serving to add to your image picture. Relations with suppliers, partners and customers will lead its business in such a path, to the point that suppliers, accomplices and clients can have confide in the Group. Suppliers and accomplices are relied upon to stick to moral measures which are steady with moral necessities. Equality and diversity They show regard for all people and try dynamic endeavours to guarantee a decent workplace described by equity and differing qualities. They doesnt acknowledge any type of segregation of its own representatives or others included in exercises. It might, nonetheless, once in a while be lawful and legitimate to utilize positive separation to accomplish correspondence and differences. Segregation incorporates all unequal treatment, prohibition or inclination on the premise of race, sexual orientation, age, handicap, sexual introduction, religion, political perspectives, national or ethnic inception or other comparative circumstances that outcome in the putting aside or bargaining of the guideline of fairness. QUESTION 2 2a) Concept CSR Answer: Corporate social obligation (CSR) promotes a vision of business responsibility to an extensive variety of stakeholders, other than shareholders and financial specialists. Key areas of concern are environmental security and the wellbeing of employees, the group and common society all in all, both now and in the future. The concept of CSR is supported by the thought that partnerships can no more go about as segregated financial elements working in separation from more extensive society. Customary perspectives about intensity, survival and benefit are being cleared away. Corporate Social Responsibility is the proceeding with duty by business to act morally and add to financial advancement while enhancing the personal satisfaction of the workforce and their families and as well as the local community group and society at large. 2b) Answer: Economic model à ¢Ã¢â€š ¬Ã¢â‚¬Å" The perspective that society will advantage most when business is allowed to sit unbothered to create and business sector productive items that society needs. Managerial disposition: social obligation is another persons occupation; the companys essential obligation is to make a benefit for its shareholders. Firms are accepted to satisfy their social obligation by implication by paying the expenses that are utilized to address the issues of society. Social obligation is the issue of government, natural gatherings, and altruistic establishments. Socioeconomic model The idea that business ought to underline benefits as well as the effect of its choices on society. The enterprise is a production of society and it must go about as any mindful subject would. Firms take pride in their social obligation commitments. It is to the greatest advantage of firms to take the activity in social obligation matters. 2c) Answer: A company must make a competitive return for its shareholders and treat its employees fairly. A company also has wider responsibilities. It should minimise any harm to the environment and work in ways that do not damage the communities in which it operates. All employees and contractors will adopt the Corporate Social Responsibility considerations described in this policy into their day-to-day work activities. The leaders will act as role models by incorporating those considerations into decision-making in all business activities. The leaders will ensure that appropriate organizational structures are in place to effectively identify, monitor, and manage Corporate Social Responsibility issues and performance relevant to our businesses. 2d) Three benefits of CSR Answer: 1.Improved financial performance: According to the study in Harvard University they discovered that stakeholder balanced organizations demonstrated four times the development rate and eight times business development when contrasted with organizations that concentrated just on shareholders and profit maximization. 2. Enhanced brand image reputation: An organization considered socially capable can advantage -both by its improved reputation with general society, and in addition its reputation inside the business group, expanding an organizations capacity to draw in capital and exchanging accomplices. 3.Increased sales and customer loyalty: Various studies have proposed a substantial and developing business sector for the items and administrations of organizations saw to be socially capable. While organizations should first fulfill clients key purchasing criteria à ¢Ã¢â€š ¬Ã¢â‚¬Å", for example, value, quality, appearance, taste, accessibil ity, security and comfort. Studies additionally demonstrate a developing yearning to purchase taking into account other quality based criteria. QUESTION 3 3a) Answer: ORGANIZATIONAL SUSTAINABILITY- Seek to actualize the maintainability systems which furnish them with monetary and social advantages achieved through ecological obligation. Recently, the common habitat has turned into a key vital issue in both the business and scholastic groups. Through executing supportability systems, firms can incorporate long-run benefit with their endeavors to secure the biological system, furnishing them with chances to accomplish the customary game changers of expense authority and business separation by means of ecological obligation . 3b). ANSWER: Strategic Sustainability Strategic Sustainability Consulting gives associations the instruments and mastery they have to effectively deal with their social and natural effects. Supportable improvement is advancement that addresses the issues of the present without bargaining the capacity of future eras to address their own particular issues Product and Services Sustainability-. Product and services represent a business model that is mainly focusing on product sales. They can likewise be portrayed as item life-amplifying administrations as they improve the utility of possession e.g. by guarantees or upkeep administrations. As a result for the expanding lifetime of a decent less vitality, materials and machines are required for creation, which implies a positive effect on nature. On the other hand, other than this natural inspiration there is likewise a monetary impetus as the utilization of less assets is additionally associated with lower creation costs and higher business benefits. Item arranged administrations particularly suite well to items that are hard to handle, individually require specialized mastery, or to items that oblige customary support or supporting framework. The greats proprietorship in the interim remains totally with client. Staff Sustainability Staff Sustainability significance the staff are completely prepared and administered well. On the off chance that an individual from an association cant carry out their occupation, that another person can carry out that employment in an opportune manner. Thus, an association will make less income than anticipated or the income it does make wont produce as much benefit. Financial Sustainability Financial Sustainability is accomplished when a business has the capacity convey items and administrations to the business at a value that covers their costs and produces a benefit. In monetarily economical organizations, long haul productivity takes need over any transient additions. To work a monetarily supportable business, they have to grow long haul objectives that diagram in the event that they need their business to stand fiscally later on. The benefit they need to make, there level of obligation and there income prerequisites all need to be thought seriously about. They ought to build up an arrangement that will help them to land at this position inside an indicated time allotment. At the point when settling on choices that will influence the budgetary circumstance of their business, they center ought to be on attaining to long haul objectives. Abstain from settling on choices that will provide for them a fleeting monetary benefit however have a negative effect on your capacity to accomplish their long haul objectives. Keeping up their income necessities is an alternate urgent piece of working a fiscally feasible business. They have to guarantee that they have enough money coming into the business to cover their friendly costs. Question 4 4a.) Answer: Richard Beckhard- was an Americanorganizational theorist and pioneer in the field oforganization development. He pioneered the use of T-Groups for top executives and together with David Gleicher, he is credited with developing aFormula for Change. The formula (D x V x F R) proposes that the combination of organisational dissatisfaction, vision for the future and the possibility of immediate, tactical action must be stronger than the resistance within the organisation in order for meaningful change to occur. Kurt Zadek Lewin was aGerman-Americanpsychologist, known as one of the modern pioneers ofsocial,organizational, andapplied psychology. He recognized as the founder of social psychology and was one of the first to studygroup dynamicsandorganizational development. 4b) Lewin Structural Change Customers begin to demand more orders,Technological Advances, Managers acquire new employee Technological Change According to the case study The Managing Director Henry Buckworth decided to invest a new CAD/CAM computer-aided design system and a CNC (computer numeric controlled) manufacturing system to design and to manufacture the range of clothing. People Change In a case study because of demands of customers Henry need to meet those orders in time so he need a well trained staff to accomplish those plans using a new equipment. He asked the Production Manager Jim Foster to decide whether they needed to train up their staff to operate the new equipment or he should get new staff who already have skills. Richard Beckhard Structural Change-(D) peer pressure in changing structure in work environment, (V) To meet their goals like to cover all customers demand, (F) Staff Meeting Training Technological Change-(D) Rash things, (V) To implement a new equipment a new CAD/CAM computer-aided design system a CNC manufacturing system, (F) To hire new skilled staff People Change (D) someone possible lose his/her job, (V) To hire new staff or to train their existing staff, (F) Staff Meeting, (R) The staff became suspicious 4c) Answer: Lewinà ¢Ã¢â€š ¬Ã¢â€ž ¢s freeze phases Unfreeze Because of huge increase in demand, Henry need to make a hard decisions, so he invested a new CAD/CAM computer-aided design system and a CNC (computer numeric controlled) manufacturing system to design and to manufacture the range of clothing. He is confused what to do in existing business contracts either he needed to train up his staff to operate the new equipment or he get some new staff who already have the skills. The management needs to plan ahead, very autocratic management styles, keep the lines of communication remain open honest which creates a sense of security and trust in all those involved with the proposed changed., Identify the factors of problems possible changes and identify the barriers that the company facing now and may need to be overcome. Transition- Henry set up a meeting with all the staff in the afternoon to share the good news to them. -Regular Staff meeting, Involve the team/staff members, trainings for the existing staff, implementation of the new equipment. Refreeze Henry needs to saved the company and secured all their futures so he need to sort this out before it gets completely out of hand. -Set a goal for the company, evaluate the stability of the change and the overall effectiveness within practice. Reward desired outcomes. Formula for change Richard Beckhard D Rash things, someone possibly lose his/her job V a huge new contract to supply Hyonsung in Korea that would secure the future of the company and jobs for many years to come., Bringing in specialist contract staff to design the products and run the new machines. Having clear and focusing for the companyà ¢Ã¢â€š ¬Ã¢â€ž ¢s goal. F short long term goals for achieving the change, plans for meaningful involvement, communication plan, Teamwork, Cooperation. R Blaming 4d.) Answer: Henry Buckworth- The Managing Director of Specialist Apparel Ltd. Sheila Parata- The Sales Director of Specialist Apparel Ltd. Jim Foster- The Production Director of Specialist Apparel Ltd. STRENGTH LIMITATIONS Henry Buckworth Decision Maker, Multitasking bec. He can handle many orders, Goal oriented person. He have too many commitments. Being a Managing Director he have impressive personal qualities such as charisma and integrity. They tend to make promises with the intention of keeping them, but its hard to keep all of them. If youre spread too thin, your employees needs can fall through the cracks. He combat a tendency to over-commit himself by saying no or at least telling his staff when he will get back to them. Mistake of listening or failing to hear what their employees have to say or not always hearing what their employees are saying. Sheila Parata She has a good negotiating skills and good communicator through customers She easily lose her temper. Jim Foster He has the ability to influence people. He easily surrender, he is a negative thinker he chose to give up the proposal than to find solutions on the problem that Specialist apparel Ltd. has facing. 4e) Answer: Contextual factors: Organisational culture the culture in Specialist Apparel Ltd represent certain predefined policies which guide their employees and give them a sense of direction into their workplace. But the employeeà ¢Ã¢â€š ¬Ã¢â€ž ¢s opinion not really valued by the Managing Director. Every employee of Henry Buckworth shall exhibit culturally appropriate behaviour in the countries that they operate in, and deal on behalf of the company with professionalism, honesty integrity, while conforming to high moral and ethical standard. Management style The management style using in Specialist Apparel Ltd. is Autocratic style of leadership, according to the case the leader makes the decision alone and the leader conveys the decision to the staff members and they have to work within the scope of the decision. E.g in the case study Henry (Managing Director) to meet the huge increase in demand he need to make tough decisions so he invested in a new CAD/CAM computer-aided design system and CNC (Computer numeric controlled) manufacturing system to design and to manufacture the range of clothing. Organisational ethics values In the case study the leader employees act with honesty and integrity when dealing with customers, suppliers, government agencies and fellow employees. They treated others with respect and dignity. The organisation and the employees benefit from having ethical manner like they build a strong company image, they increase profits and they improved quality products and services Participation In the case study the management actively encouraging their staff members to assist in running and improving business processes and operations but the employees opinion did not recognized by the Managing director. Communication The Managing Director gathered a staff meeting on Monday morning to announce the success of companyà ¢Ã¢â€š ¬Ã¢â€ž ¢s mission. He outlined the scope of the contract and what it would mean in terms of securing the companyà ¢Ã¢â€š ¬Ã¢â€ž ¢s future. He also indicated the impact on existing business contracts and where the emphasis must now be placed. Environmental pressures In the case study the environmental pressure are very stressful for the leader staff member because the Managing Director wants to fulfilled the customer needs like for example he had a new contract again to supply Hyonsung in Korea and he wants to implement the CAD/CAM design and CNC equipment but his staff are lack of trainings to do this so it put pressure on his staff members.

Top 10 Essay Topics - How to Be Prepared to Write Top 10 Essay Topics

Top 10 Essay Topics - How to Be Prepared to Write Top 10 Essay TopicsWhile top 10 essay topics are well within the reach of almost everyone, not everyone is talented enough to produce these topics on their own. This article will discuss some tips on how to become a top ten essay topic creator. This article will list the most common topics and the need for students to write about them. A few more tips for writers are also discussed in this article.What does it mean to you? If you are serious about your job and are looking forward to provide ideas to your boss, don't worry about the professor or the subject or the name of the subject that you want to teach the class on. What matters the most is the fact that you believe in what you are doing, your enthusiasm for the course and the matter of fact knowledge that you have about the subject.Have a plan for writing. What do you want your student to say about their topic? What does it say about them? You can approach the subject from any ang le you like, whether you talk about it as a philosophical idea, or a way of life issue, or as an emotional problem.In order to make a good study session, you must first know the life style of your student. What motivates them to create a topic like this? If you think that your student has a lot of life-style issues, and many personal problems, and you think that they want to give a very different perspective about something, maybe you need to use your creative ability in your writing.Create a unique topic. Do you see that your student wants to talk about something very specific, maybe an event from their life or a date that they experienced, but just don't have the skills to write about it? You might be in luck. Have you ever heard the expression 'you get what you pay for?'Maybe it is time to read about a topic from your students personal life. It is a lot easier to relate to someone when you have had similar experiences. Also, when your student discusses his or her life, it may pro ve to be a bit more personal. This will be something that the professor will not notice the way you notice a topic for which you have written a thesis.Being prepared to write top ten essay topics is one of the most important steps that students need to take. With practice, you will be able to create some very unique topics.

What Is an Oxyanion Chemistry Definition

An anion is an ion that carries a net negative electrical charges. Because the anions are such a large group of ions, they may be further divided according to type. One type of anion is an oxyanion or oxoanion. Oxyanion Definition An oxyanion is an anion containing oxygen. The general formula of an oxyanion is AxOyz-, where A is an element symbol, O is an oxygen atom, and x, y, and z are integer values. Most elements can form oxyanions, meeting the conditions of the octet rule. Oxyanion Examples Nitrate (NO3-), Nitrite (NO2-), sulfite (SO32-) and hypochlorite (ClO-) are all oxyanions. Source Mueller, U. (1993).  Inorganic Structural Chemistry. Wiley.

Where Did Phobos and Deimos Come From

Mars has always fascinated humans. The Red Planet holds many mysteries, which our landers and probes are helping scientists solve. Among them is the question of where the two Martian moons came from and how they got there. Phobos and Deimos look more like asteroids than moons, and that has caused many planetary scientists to look for their origin somewhere else in the solar system. Others maintain that those moons may have formed when Mars did or are the result of some catastrophic event early in the history of the solar system. Chances are good that when the first missions land on Phobos, rock samples will tell a more definitive story about these mysterious companion moons. Asteroid Capture Theory One clue about the origins of Phobos and Deimos lies in their makeup. Both have many characteristics in common with two types of asteroids common in the belt: C- and D-type asteroids. These are carbonaceous (meaning they are rich in the element carbon, which bonds easily with other elements). Also, judging by the look of Phobos, its easy to assume that it and its sister moon Deimos  are both  captured objects from the Asteroid Belt. This is not an unlikely scenario.  After all asteroids break free from the belt all the time. This happens as a result of collisions, gravitational perturbations, and other random interactions that affect an asteroids orbit and send it off in a new direction.  Then, should one of them stray too close to a planet, like Mars, the planets gravitational pull could confine the interloper to a new orbit.   If these ARE captured asteroids, then there are many questions about how they could have settled into such circular orbits over the history of the solar system. Its possible that Phobos and Deimos could have been a binary pair, bound together by gravity when they were captured. Over time, they would have separated into their current orbits.   Its possible that early Mars was surrounded by many of these types of asteroids. They could have been the result of a collision between Mars and another solar system body in the early history of the planets. If this did happen, it could explain why Phoboss composition is closer to the makeup of Marss surface than that of an asteroid from space.   Large Impact Theory That brings up the idea that Mars suffered a large collision very early in its history. This is similar to the idea that Earths Moon  is the result of an impact between our infant planet and a planetesimal named Theia.  In both cases, such an impact caused a large amount of mass to be ejected into outer space. Both impacts would have sent a  hot, plasma-like material into a concentric orbit about the  infant planets. For Earth, the ring of  molten rock eventually gathered together and formed the Moon.   Despite the look of Phobos and Deimos, some astronomers have suggested that perhaps these tiny orbs formed in a similar way around Mars. Perhaps the best evidence for an asteroidal origin is the presence of a mineral called phyllosilicates on the surface of Phobos. Its common on the surface of Mars, an indication that Phobos formed from the Martian substrate. However, composition argument isnt the only indication that Phobos and Deimos may have originated from Mars itself. There is also the question of their orbits. Theyre nearly circular. They are also very near to Mars equator. Captured asteroids likely wouldnt settle into such precise orbits, but material splashed out during an impact and then accreted over time could explain the orbits of the two moons. Exploration of Phobos and Deimos During the past decades of Mars exploration, various spacecraft have looked at both moons in some detail. But, more information is needed. The best way to get it is to do an in-situ exploration.  That means send a probe to land on one or both of these moons. To do it right, planetary scientists would send a lander to grab some soil and rocks and return it to Earth for study). Alternatively, when humans start to explore Mars in person, part of a mission could be diverted to land people on the moons to do a more nuanced geological study. Either one would satisfy peoples urge to know just how those moons came to be where they are in orbit around Mars.

Popular Culture As Defined By Alexandre O. Philippe

Much of what we know comes from popular culture. It’s inescapable and it shapes our modern society. In simpler terms, popular culture could either offend or challenge social norms brought on by society on what is new, hip, and trends to be followed. Popular culture as defined by Alexandre O. Philippe, â€Å" is a universal language that manages in all of its seemingly trivial glory to make us dream and smile. To connect us across racial, political, and social divides, it is part of our fabric as human beings. It says something about us, about our better nature and isn’t it time for us to respect it, cherish it, and learn to preserve it?† Growing up in the modern age, popular culture has had a huge impact on my life. Being a part of the new technology generation, society seems to be driven by what’s new, what’s the latest trend, or what’s the latest issue. Now more than ever, popular culture seems to have taken over the new medium for how peo ple understand news and media worldwide within the numerous social platforms such as YouTube, television, Facebook, and popular magazines, as a newer and sometimes more effective way to share and understand news and ideas. To some, popular culture serves to over exemplify the ridiculousness of a culture. However, popular culture does not aim to destroy or diminish the values set up with what’s new, popular, or trending; but aims to strengthen the cultural differences valued upon each country by offering new and creative insights that may seemShow MoreRelatedPopular Culture As Defined By Alexandre O. Philippe944 Words   |  4 PagesMuch of what we know comes from popular culture. It’s inescapable and it shapes our modern society. In simpler terms, popular culture could either offend or challenge social norms brought on by society on what is new, hip, and trends to be followed. Popular culture as defined by Alexandre O. Philippe, â€Å" is a universal language that m anages in all of its seemingly trivial glory to make us dream and smile. To connect us across racial, political, and social divides, it is part of our fabric as humanRead MoreMetz Film Language a Semiotics of the Cinema PDF100902 Words   |  316 PagesDIEGESIS: Not in the vocabulary of linguistics or semiotics, the term was coined by the French writer Étienne Souriau to indicate the denotative material of a film. (See Chapter 4 in this volume, pp. 97 ff.) SEME: A basic semiological concept variously defined in the writings of the French semanticists Bernard Pottier, Émile Beneveniste, and Algirdas Greimas. Greimas sees it as a property of a lexeme, where the meaning of that lexeme is a function of the lexeme s semic integrity (ensemble semique)

The Great Depression s Impact Socially, Politically, And...

Steinberg 1 Naphtali Steinberg Goss His 112-601 15 Nov. 2016 The Great Depression s Impact Socially, Globally, Politically, and Economically Economists continue to study the causes of the Great Depression because they still disagree on what specifically caused it. Many theories have been advanced over the years, but there remains no single, universally agreed-upon explanation as to what the root cause was. However, many experts agree that banking played a crucial and single-handedly one of the most important roles into what caused the Great Depression. Furthermore, Americans lost nearly 20% of their deposits when the banks failed. Since there was no FDIC yet, and most state deposit insurance schemes had shut down already, this meant that everyday folks lost their savings. The effects of the Depression were felt around the world in the social, global, political, and economic, lives of nations and individuals; some of the social and global impacts include; Between 1929 and 1933, the quantity of goods and services produced in the United States fell by one-third, the unemployment rate soared to 25 percent of the labor force, the stock market lost 80 percent of its Steinberg 2 value and some 7,000 banks failed. When the stock market crashed in 1929, overnight, tens-of-thousands of customers began to withdraw their deposits. However, the banks with no money to lend and loans having to return on them, the banking crises started to excavate rapidly, causing globalShow MoreRelatedSocial, Political, And Economical Cause Of The Mexican Revolution1695 Words   |  7 PagesRevolution There were an abundance of social, political, and economical factors that led to the Mexican Revolution. 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Districting of the 1st 2nd 3rd and 4th districts o Essay Example For Students

Districting of the 1st 2nd 3rd and 4th districts o Essay f kentuckyAlmost every US citizen over the age of 25 has the right to become a member of the House of Representatives. But, only two or three people usually run in an election. Why is that? In todays elections, the influence of the media and parties have caused many more factors than just the formal constrains to influence who runs for office. The recruitment funnel is a way of describing the process in which we select candidates to run for public office. This idea is one in which many different concepts are combined to form one solid idea. In this paper, I will show different facets of the funnel and the effects of each by examining a particular region of the United States. The region that I will examine consists of the first, second, third, and fourth districts of Kentucky. These regions are diverse not only between them, but inside of the boundaries of each. For example, the 4th district has some of the most Democratic counties in America, like Elliot County (65%-21% for Bill Clinton), and some of the most Republican territory in Kentucky, like Oldham County(57%-34% for Bob Dole). The districts vary in economic status as well, ranging from coal mining towns to rich suburbs. But each district has its own story and its own vastly different constituents. The Kentucky first has traditionally been a democratic district. This is due mainly to little economic growth in the region and to the low wages of its residents. In fact the region has only had 1 republican since the creation of the district in 1912. However democratic they are, the district is still very conservative, and likes conservative democrats. The area of this district runs from the west most part of the state, bordering the Mississippi and the Ohio, and covers almost a third of the state. From 1974 till 1990, Dem. Carroll Hubbard held the seat and ran unopposed for 7 of those terms. In the 74 primary, Hubbard beat out well-established Rep. Stubblefield in the primary 51-49. Hubbard then went on to hold the office reasonably unchallenged until a scandal involving the House bank. After that term, Hubbard was defeated in the primary 45-48 by an unlikely Tom Barrlow. Since the redistricting of the 90s the district has become more Republican. In the 1994 election, the republica n candidate, and current Rep., Republican Edward Whitfield won 70% of the votes in the counties added by redistricting, to pull off a 51-49 victory. The second district has very similar voting patterns to those of the first. The T-shaped section of Kentucky has also been a historically conservative democratic district. This district is a very rural area, going form Bluegrass country in the north, down to the Bowling Green local, and up to the rural outskirts of Frankfort.The boundaries of the Kentucky 2nd include people who still claim loyalties, to the north and to the south almost equally, from the Civil War. Conservative democrats appeal to this region for this reason of mixed loyalties.Former Rep. William H. Natcher held the Kentucky 2nd seat from 1952 until 1994, and was one of the Houses most hard-working and conscientious members a fact which kept him in office for so long. He has managed to stay in office for so long while spending over 10,000 dollars twice in his campaigning. Natcher was also a prominent member of the appropriations committee for most of his tenure. In March of 1994, however, William Natcher died, forcin g a special election. The Democrats thought this would be an easy victory. But, locally, the constituents had become more and more conservative. Along with that, Ron, Lewis, the Republican candidate, had begun his campaigning earlier than his Democratic candidate, Joe Prather. Both of these factors led to the Republican take over of a district that had in the hands of a Democrat for over 40 years. The city of Louisville and a few of its suburbs make up the 3rd congressional district of Kentucky. This district has a tradition of being slightly Republican at the poles. This stems from it consisting of anti-slavery residents at a time when Kentucky was a slave state. The voters do tend to slant towards the democratic side quite often, making it hard for any representative to feel safe in office. The current Rep., Anne Northrop, has been in office since 1996, but only won by 1,299 votes in 96, and 7,825 in 98. In 1970, Romano Mazzloi, a man who held the seat for over 20 years, won with a margin of only 211 votes. After that election however, he managed to increase his margin of victory quite significantly, a surprising fact considering how marginal the district was historically. The 4th congressional district of Kentucky is a geographical oddity; actually, this quote is an understatement. The area in this district is a strip of land on the Ohio River consisting of Louisville suburbs and stretching up towards Cincinnati. These suburban areas tend to vote Republican. In the middle of these rich suburban areas are counties, which still look like theyre in the 19th century. Half of the districts votes come from the three counties across the river from Cincinnati. And these have become very Republican in the 90s, but still remain possible swing areas. Ken Lucas currently holds the seat of this district in the House. He is a conservative Democrat who ran for his position on what he called a common sense conservative platform. He appeared to be an underdog at the start o f campaigning, but a series of scandals led to the demise of his competitor. .u8e4bb38cd6b2c8c68a649589c3765129 , .u8e4bb38cd6b2c8c68a649589c3765129 .postImageUrl , .u8e4bb38cd6b2c8c68a649589c3765129 .centered-text-area { min-height: 80px; position: relative; } .u8e4bb38cd6b2c8c68a649589c3765129 , .u8e4bb38cd6b2c8c68a649589c3765129:hover , .u8e4bb38cd6b2c8c68a649589c3765129:visited , .u8e4bb38cd6b2c8c68a649589c3765129:active { border:0!important; } .u8e4bb38cd6b2c8c68a649589c3765129 .clearfix:after { content: ""; display: table; clear: both; } .u8e4bb38cd6b2c8c68a649589c3765129 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u8e4bb38cd6b2c8c68a649589c3765129:active , .u8e4bb38cd6b2c8c68a649589c3765129:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u8e4bb38cd6b2c8c68a649589c3765129 .centered-text-area { width: 100%; position: relative ; } .u8e4bb38cd6b2c8c68a649589c3765129 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u8e4bb38cd6b2c8c68a649589c3765129 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u8e4bb38cd6b2c8c68a649589c3765129 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u8e4bb38cd6b2c8c68a649589c3765129:hover .ctaButton { background-color: #34495E!important; } .u8e4bb38cd6b2c8c68a649589c3765129 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u8e4bb38cd6b2c8c68a649589c3765129 .u8e4bb38cd6b2c8c68a649589c3765129-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u8e4bb38cd6b2c8c68a649589c3765129:after { content: ""; display: block; clear: both; } READ: My Scooter EssayBibliography:

Ethics & Sustainability-Self Reflection Report-Samples for Students

Questions: 1.Analyse the Concept and Theories of Corporate Social Responsibility and how it relates to ethical Business Practices. 2.Identify and Describe the principal trends driving corporate ethics and sustainability 3.Appraise CSR from the perspectives of Stakeholder Interests at a National and International level 4.Describe and evaluate the Impact that foreign social norms and standards may have on International Business 5.Compare and Contrast the legal versus ethical Compliance of CSR from the perspectives of various stakeholders, and the impact on the legislative framework surrounding corporate existence. 6.Critically analyse and judge the relationship between ethical branding and Corporate reputation. Answers: 1.Corporate Social Responsibility and its relationship with ethical business practices Corporate social responsibility is a major agenda of almost all the organizations in the world. As the activities of the organizations bring positive outcomes, it also bring some negative outcomes too. To reduce the negative impact on the environment and community due to the production activities, the organizations design policies, known as the Corporate Social Responsibility (CSR). From the writing of Cheng, Ioannou and Serafeim (2014), I have learnt that, CSR is the relationship between the organization and the local committee or with the stakeholders. There are three theories of CSR, namely, the stakeholder theory, business ethics theory and shareholder value theory. The stakeholder theory says that, the stakeholders create pressure on the organizations to contribute something for their benefit. The business ethics theory emphasizes on the broad social obligation and moral values and duties that the organizations have towards the community. The social expectations towards a social problem, ethical principles and contribution towards the society are the components of this theory. Lastly, the shareholder theory says that, a business has only one motive, that is, to make profit by following legal rules and regulations (Tai and Chuang 2014). On the other hand, ethical business practices refer to those activities that are morally correct, such as, corporate governance, fiduciary responsibilities etc. CSR is also part of the ethical practices. The CSR policies include those activities that follow the business ethics. 2.Principal trends driving corporate ethics and sustainability I have found some principal trends that drive the corporate ethics and sustainability in the coming years from the report of ethical corp. I found that, embedding sustainability is one of the major priority or trend for the coming years. Sustainable innovation is another key factor. Transparency in business activities, trust between the society and the businesses, community participation, responsible production and consumption are the other major trends driving the corporate ethics and sustainability (Korschun, Bhattacharya and Swain 2014). Sustainability is one of the biggest challenges of the organizations. Since, almost all the major economic activities revolve around the production and consumption, these activities are creating immense pressure on the reserve of the resources. Thus, the organizations are becoming careful about reducing wastages, recycling and reusing the resources and encouraging the usage of non-renewable sources of energy. Along with that, contribution in the development of the community through the implementation of sustainable techniques is another trend that drives the sustainability. For corporate ethics, transparency in the business activities and disclosure of the performance are important and these also help in building the trust among the corporate houses and the stakeholders. The community participation of the organizations is also increasing leading to more contribution towards the development of the society. 3.CSR from the perspectives of stakeholder interests at a national and international level Under various theories of CSR, stakeholder approach comes under the relational theory. This approach was developed to demonstrate the strategies for improving the management of the organization. This theory also aims to manage the socially responsible behavior of the company. According to the Garriga and Meles analysis of the stakeholder approach of CSR, this approach is accredited to both the ethical and integrated theories, where the ethical approach considers the right actions for achieving a good community and the integrated approach focuses on integration of social demands. From the analysis by Mason and Simmons (2014). I found that, the stakeholder management is the management of the stakeholders interest. It is directed towards the people who affect or get affected by the organizational or corporate policies, strategies and practices. In the national or international level, the approach is almost similar. The stakeholders perceive that the companies must increase its sensitive ness towards the environment but at the same time, must also think about the stakeholders interests. In the national as well as international level, the interests of the stakeholders focus on the benefit of the environment and the society, along with profit of the companies. Hence, the CSR polices that are directed towards the benefit of the environment, community and the stakeholders, through the maximum cooperation between the corporation and the stakeholders, are widely appraised by the stakeholders. 4.Impact of foreign social norms and standards on international business Hadjimanolis (2017) says that, international businesses are heavily influenced by foreign social norms and standards. The culture, that is, etiquette, communication and organizational structural hierarchy, falls under the category of social norms. For example, workplace etiquettes include different approaches of behavior in the workplace. The formality of addressing the people from different countries and cultures are very important part of the etiquette. In some cultures, addressing by the first name is accepted while in others, addressing by the title and the surname is important. Apart from that, punctuality, attitude, body language and gestures have a significant impact on the international businesses. Similarly, the communication and language are very essential factors that affect the international business. Verbal as well as non-verbal communications, both can influence the business heavily. For example, any business deal between an English speaking and a non speaking country t akes extra effort on part of the organizations. Cross cultural communication is a challenge and approaching the cultural differences with openness, curiosity and sensitivity is required while dealing with foreign businesses. Lastly, the structure of organizational hierarchy and attitude varies across the countries. In the international business, the organizations must be careful about the hierarchy as it influences the businesses. It is found that, when the roles are being defined in the multinational organizations, the diverse attitude and organizational hierarchy create challenges. Hence, it is evident that foreign social norms and standards influence the international business. 5.Legal versus ethical compliance of CSR from the perspectives of various stakeholders, and the impact on the legislative framework surrounding corporate existence The legal and ethical compliances of CSR are quite different. Legal compliance refers to the obligations to the law, which may not always lead to ethical results. On the other hand, ethical compliance refers to the following of the moral values of principals while doing the business. This may not always lead to following of the legal rules and regulations. However, to fulfill their objectives of profit, the stakeholders might not always prefer a solution that is legally complaint (Crane, Matten and Spence 2013). If a CSR policy is not legally compliant, then it faces of risk of government action in the future. However, CSR policies are bound to be ethical, as the foundation of those policies are ethical practices. A policy, which focuses on the development of a community, is framed on ethical values of doing good for the society. At the same time, the actions for social welfare must be legally complaint to avoid the termination of work by the government in the future. Legislative framework surrounding the corporate existence refers to the corporate law of an organization. The legal compliance of CSR is a part of the legislative framework or corporate law of an organization. Since, the CSR policies have become essential for almost all the companies, hence, the companies have to make the legislative framework by accommodating the CSR policies. It must also include the factors for ethical compliance, as CSR policies are mainly focused on to bring sustainability to the environment and develop the society. 6.Relationship between ethical branding and corporate reputation Ethical branding is a very common term in marketing. Branding represents the addition of value to a product or service. Ethics is the moral principals or values that guides in choosing between right and wrong. Ethical branding refers to the concept, where branding of a commodity or service is labeled with the morality of choosing the right course of action over the wrong. This type of branding happens when a company wants to build its reputation or image based on the ethical practices. According to He and Lai (2014), ethical branding enhances the reputation of an organization, which in turn reinforces the brand. Corporate reputation is based on the collective judgment of the observers about a corporation or organizations assessment of social, financial and environmental impacts over time (Park, Lee and Kim 2014). Hence, the actions of an organization are major determinants of the corporate reputation. Therefore, if a company is engaged into ethical activities and ethical branding, it is definitely helpful for the company to build a corporate reputation. References Cheng, B., Ioannou, I. and Serafeim, G., 2014. Corporate social responsibility and access to finance.Strategic Management Journal,35(1), pp.1-23. Crane, A., Matten, D. and Spence, L.J., 2013. Corporate social responsibility in a global context. Hadjimanolis, A., 2017. A BARRIERS APPROACH TO CORPORATE SOCIAL RESPONSIBILITY (CSR) ADOPTION IN SMES.Contemporary Perspectives in Corporate Social Performance and Policy: The Middle Eastern Perspective, p.95. He, Y. and Lai, K.K., 2014. The effect of corporate social responsibility on brand loyalty: the mediating role of brand image.Total Quality Management Business Excellence,25(3-4), pp.249-263. Korschun, D., Bhattacharya, C.B. and Swain, S.D., 2014. Corporate social responsibility, customer orientation, and the job performance of frontline employees.Journal of Marketing,78(3), pp.20-37. Mason, C. and Simmons, J., 2014. Embedding corporate social responsibility in corporate governance: A stakeholder systems approach.Journal of Business Ethics,119(1), pp.77-86. Park, J., Lee, H. and Kim, C., 2014. Corporate social responsibilities, consumer trust and corporate reputation: South Korean consumers' perspectives.Journal of Business Research,67(3), pp.295-302. Tai, F.M. and Chuang, S.H., 2014. Corporate social responsibility.Ibusiness,6(03), p.117.

Green Mountain Coffee Roasters free essay sample

Roasters reveals the following : 1. 1 Strengths i. Product Consistency By utilizing state-of-the-art roasting software, GMCR is therefore able to maintain their level of product consistency, ii. Unique Products Its key success is in differentiating its coffees. The coffee beans have been carefully selected and then roasting them in small batches to ensure consistency and to maximize their taste and flavor differences. This one of the reason why are the Green Mountain coffees is different from those of other specialty coffee companies. On the other hand, Keurig also gives Green Mountain access to the office and one-cup segment. iii. High Distribution GMCR flushes nitrogen into its packaged coffee and employ one-way value bag packaging technology that provides a minimum shelf life of six months for the company coffee as customer is able to retain the freshness of the coffee in the package. This in turn, allows GMCR to expand it’s distribution, without any worries about compromised quality. We will write a custom essay sample on Green Mountain Coffee Roasters or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page v. Socially Responsible Business Practices GMCR is a supporter of social and environmental causes, and being listed in the â€Å"100 Best Corporate Citizens† and â€Å"The World’s Most Socially Responsible Companies† lists. This acts as a bonus to the company’s outlook and reputation. v. Widely Available GMCR’s products are widely available in the market. By targeting various distribution channels and customer categories, GMCR is confident that consumer trial at one point of the distribution level will lead to a subsequent purchase at another. vi. Flagships Flagship customers such as Amtrack, Exxon-Mobile, JetBlue Airways and American Skiing Company are key to the company’s geographic expansion strategy as they provide visibility and sampling opportunities 1. 2 Weaknesses i. Single Product Line GMCR deals with specialty coffee solely, putting it at a serious disadvantage in bargaining with supermarket chains for favorable shelf space. ii. Own Distribution and Sales Force GMCR relied on its own distribution and sales forces to expand the Green Mountain brand in the grocery channel. 1. 3 Opportunities i. Increased consumption Increased coffee consumption in Europe, Asia and Brazil has just expanded GMCR’s distribution opportunities. By targeting and influencing more of the above mentioned countries’ coffee drinkers, GMCR can hope to influence most of the consumers before its rivals do so. ii. Specialty Coffee Market Gourmet, specialty coffee is the bread-and-butter of GMCR’s establishment. A growing increase in consumers seeking specialty coffee will mean brighter prospects for GMCR. iii. Keurig Acquisition Green Mountain acquired 42 percent ownership in Keurig Inc. The appeal of the Keurig K-cup perfectly brewing just one cup of coffee from a variety of coffee selections has contributed to GMCR success in the office coffee services. 1. 4 Threats i. Decrease in coffee consumption The U. S coffee market now only accounts for 20% of world coffee consumption, compared to the 80% during World War II. The coffee market is now moving on to Europe, Asia (particularly Japan). ii. Commercial coffee roasters There is higher competition as major companies seek to enter the specialty coffee industry. Such names include but are not limited to : Phillip Morris’ Gevalia, Procter Gamble’s Millstone and Nescafe. The major coffee marketers make a big push to make their premium coffee brands dominant in the wholesale channel. iii. Starbucks Partnerships Starbucks, seen as a long time competitor to GMCR, upon entering into a long-term licensing with Kraft, will expect to generate extra sales 20-40 pounds of coffee per store per week. This is seen as a threat to GMCR, which has an average sales of 100 pounds of coffee per store per week. Starbucks, which has distribution agreement with Kraft foods Inc. plans to place their coffee in supermarkets along with Kraft Maxwell House brands. Kraft manages all distribution, marketing, advertising and promotion for Starbuck coffee in grocery, warehouse club and mass merchandise store. It featured distinctive, elegant packaging, prominent positions in grocery aisles and the same premium quality as that sold in its stores. Starbucks is also partnering with Dreyer’s for branded ice cream, and Pepsi to distribute bottled Frappuccino. Starbucks become the coffee supplier to 20 million passengers who fly United Airlines each year and mail-order sales division accounted for roughly 2 percent of total revenue. iv. Seattle Coffee Company Acquisition Starbucks acquisition of Seattle Coffee Company in the forth quarter of fiscal 2003 and increased warehouse club revenue due to growth in existing account. The increase was primarily attributable to the growth of the food service business as a results of the acquisition of Seattle Coffee Company and the growth in new and existing Starbucks food service accounts. To conclude Green Mountain’s SWOT analysis, its resource strengths are limited, and the company is a so much smaller compared to the rest of the major coffee marketers, like Starbucks. However, it is carving out a market niche for itself and has done a commendable job of securing wholesale accounts. 2. QUESTION TWO In your analysis of the organization’s strengths, be sure to identify the firm’s Core Competencies using the Value Chain. M. Porter’s value chain is as follows : Source : UK Education, Accounting For Strategic Management According to M. Porter’s value chain, we have analyzed and indentified the firm’s core competencies as follows : 2. 1 Technology Development Nitrogen-based one-way valve packaging allows GMCR to increase the shelf life of it’s coffee, thus leading to a higher Convection air roasters combined with specific roasting programmes for each bean type allows GMCR to create â€Å"signature† coffees, distinguishing itself from other coffee companies. 2. 2 Inbound Logistics GMCR obtain their coffee beans from Mexico, Guatemala, Peru, Indonesia and other coffee-growing countries. This allows for a wide variety of coffees to be made. By obtaining its resources for multiple locations, GMCR is at lower risk of being affected by shortages. 2. 3 Marketing and Sales GMCR has over 100 varieties of finished coffee products, which caters to consumer taste and preference, in the specialty coffee sector, the market niche which it has identified. Partnership with Wild Oats and Costco allows for greater penetration into the wholesale and supermarket channels. The Keurig K-cup ownership by GMCR has tremendously increased business prospects for GMCR. With the precedence of online shopping, similarly, coffee is set to follow, as more and more consumers are starting to brew their own coffee from the comfort of their own home or office. 2. 4 Services According to Wikipedia (16 JUL 2007), GMCR has also launched delivery services to cater to consumers. Cafe EXPRESS is Green Mountain’s automatic delivery coffee club that rewards their end consumers with discounts, free gifts, and special perks and privileges that only Cafe EXPRESS membership brings. Besides coffee beans, Green Mountain also sells brewer and accessories to the end consumers out there. Therefore consumers are able to get all the necessary equipment within one stop. 3. QUESTION THREE Identify and evaluate the strategies that the organization has pursued to maintain its growth and leadership position. GMCR has adopted a differentiation strategy, therefore creating prestige and brand image. Ever since GMCR entered the specialty coffee market back in 1981, it has created over 100 varities of finished coffee products, and with the use of technology to enhance consistency and quality, edged over its competitors. Green Mountain’s strategy has several key elements: A key component of management’s growth strategy was to make Green Mountain coffees readily convenient and available for consumer trial by the cup at convenience stores, office coffee services, and food service establishments, thereby spurring sales of green Mountain coffees in supermarkets and specialty food stores. Green Mountain has a wide selection of high-quality coffees. There are about 90 varieties. Green Mountain’s coffee products included single origin, estate, certified organic, Fair Trade, flavored, and proprietary blends of coffee sold under the Green Mountain Coffee Roasters and Newman’s Own Organics brands. Green Mountain also emphasis on 2 distribution channels which are; i. Catalog sales To promote catalog sales, Green Mountain focused solicitations on catalog customers who bought regularly, especially members of the company’s â€Å"Coffee Club† who had customized standing orders for automatic re-shipment. Recently, the company had begun pursuing ways to increase traffic on its website both to build brand awareness nationwide and boost direct sales to consumers where the company had a limited presence in supermarkets and specialty food stores. ii. Wholesale accounts Supermarkets, specialty food stores, convenience stores, hotels, restaurants, universities, travel and office coffee service customers, and food service companies. Major wholesale customers included the American Skiing Company alpine resorts, Amtrak, ARAMARK, ExxonMobil Convenience stores (almost 2,000 locations), Fred Meyer Stores, Hannaford Bros. Supermarkets, Kash N’ Karry Food Stores, Kings Super Markets, Nestle Waters of North America, Price Chopper, Shaws Supermarkets, Sodexho and Wild Oats—see Exhibit 6. Acquiring additional â€Å"flagship† customers was viewed as key to the company’s geographic expansion strategy because they provided great visibility and sampling opportunities On the other hand, Green Mountain is also providing high levels of sales and equipment service support to its supermarket accounts which helps them to win over supermarket chains to stocking and supporting the Green Mountain brand in their stores. Every Green Mountain’s coffee bean has been carefully selected and then roasting them in small batches to ensure consistency and to maximize their taste and flavor differences. This is why the Green Mountain coffees is different from those of other specialty coffee companies. The company’s strict quality control and distinctive aroma has resulted in the strong customer loyalty to the brand. The Green Mountain coffee was sold in a variety of packages including whole bean, fractional packages, and one-cup Keurig  ® portions. The packaging equipment for Keurig K-Cup portion packs was also owned by Green Mountain Coffee and Green Mountain paid a royalty to Keurig for each K-Cup sold. Green Mountain’s strategy will be classified as focused differentiation (where the focus has been on the New England and mid-Atlantic regions as well as on specialty coffees). However, the company is transitioning to a broad differentiation strategy in the sense that it is expanding geographically. 4. QUESTION FOUR What factors should the organization consider in the development of its future strategy? 4. 1 Publicity Since GMCR has established it’s distribution lines, which it claims that â€Å"at one point of a distribution line, a customer will make a subsequent purchase†, it is the right time for GMCR to go on a publicity campaign. This will raise awareness amongst the coffee drinkers who have been loyal to GMCR’s competitors. With GMCR having such a wide distribution channel, consumers are bound to encounter the distribution lines at some point or another. Therefore we suggest that GMCR consider increasing its advertising budget, exploring all methods to increase public awareness of its coffee. Green Mountain should continue with its present strategy. The company must continue its strong efforts to obtain new wholesale accounts; preferably large regional or even national accounts. Sales growth at Green Mountain is largely dependent on gaining additional retail exposure for the company’s coffees; both in states where it is already fairly strong (New England and the mid-Atlantic) and in states where its market penetration is low. . 2 Franchising and location By reducing the number of outlets which are company-operated, GMCR will save a lot of costs and instead look forward to thriving on franchising revenues. As cities are continuously developing, buildings after buildings are being replaced, a good location may not last forever. Therefore it is wise for GMCR to leave the strategic positioning decisions to the franchise owners, wh o may have lived there for a longer period of time or are locals who have more experience and knowledge. Currently Green Mountain target audience has always been in the United States and it is only available to the niche market. As a result, other coffee drinkers in the United States might not know about Green Mountain Coffee Roasters, Other coffee drinker will not be purchasing any coffee from GMCR. The company should look into expanding the target audience in the United States and the other part of the world. In order to reach out to the other coffee drinkers, GMCR should consider in re-opened the company-owned and operated retail stores. GMCR made a strategic decision previously to close down the company-owned and operated retail stores. By closing the company-owned and operated retails stores, it will reduced the presence of the company in the market and other coffee drinkers might not know of the GMCR. 4. 3 Marketing Green Mountain should focus its marketing efforts on securing new accounts where it will not encounter the competitive wrath of Kraft (Maxwell House), PG (Folger’s), or Nestle; all of which have more financial and marketing muscle than Green Mountain. The Management of Green Mountain must get performance of the newly-acquired Keurig subsidiary on track; there is not enough information in the case to offer specific recommendations about Keurig. Green Mountain management seems confident that the problems are temporary and that the acquisition will work out. GMCR offer samplers to new consumer however they would need to complete an online form and to qualify for the free trial and you would need to have at least 12 employees in the office. It is time consuming from the customer point of view and prevent them from completely filling up the information. GMCR are concentrating most of their sales online. Although there are supermarkets or convenience stores that are selling their products, customer like to know where to purchase them however the website does not provide them the information. 4. 4. Product Line Expansion Issues Based on the website http://www. greenmountaincoffee. com, GCMR sells other products beside coffee powders. They have brewers and other coffee-related accessories that are being sold online however customer would like to have the physical touch and feel of the product that is being sold. There are products which cost hundreds of dollars which customer would not purchase the coffee machines online unless they are a regular coffee drinkers of GMCR. By taking their expanded product lines offline and to supermarkets, they will therefore be able to ensure the survival of their accessories. 5. QUESTION FIVE Discuss the importance of changes in the external environment to the organization. We have analyzed the following six environmental factors and its effect on GMCR: Political, Economical, Sociocultural , Technology, Demographics and Global factors. . 1 Political A political campaign to push for greater presence of socially-responsible companies would have an impact on the coffee industry. Socially-responsible business practices come into the limelight now, as consumers are not only concerned about product quality, but the processes which the business goes through to obtain their end-products. Therefore, businesses would have to increase their contributions to charitable/ non-profit organizations to enhance their reputation as a â€Å"company which gives back to the society†. 5. 2 Economical During an economic downturn, GMCR’s sales would decline. People would cut back on unnecessary spending, and specialty coffee is on the list of those items, which people can easily replace by buying coffee powder from home-grown brands, which tend to be cheaper. On the other hand, when the economy booms, people have less qualms about spending more on luxury items like GMCR’s coffee. 5. 3 Sociocultural As society becomes more and more fast-paced everyday, people would eventually have lesser time on their hands during office hours. With more deadlines approaching, people spend more time in the office, sometimes even having their lunch in the office. Activities such as having an hour-long lunch break would eventually become a luxury for working adults. As such, they would hesitate to even spend their time queuing up for coffee. GMCR’s stores would suffer a decrease in revenue because of a dip in customers during working hours, however, their Keurig K-Cup and coffee bean sales would increase, as more people would prefer brewing their own cup of coffee within the comfort of their own office. The workforce continues to get larger and larger everyday. More and more people are entering the workforce, and coffee consumption would increase since coffee consumption in the office is considered a norm, and more people would therefore be consuming coffee. Health concerns over caffeine would constantly harass the coffee industry. As more health reports are released everyday regarding the side effects of caffeine, companies should strive to provide more varieties of de-caffeinated coffee, so as to cater to the group of consumers which are more health conscious. . 4 Technology Better technologies are developed everyday. The construction of highways and roads allows for less transportation time for goods, so that they can be delivered earlier. This in turn reduces transport costs, as more transport alternatives become available. Focusing on the coffee industry, technology is crucial to the production of coffee beans. The preservation of coffee beans, as demonstrated by GMCR’s nitrogen valve bag packing technology, allows for coffee beans to have an increased shelf life. This is extremely crucial as it allows a business to expand its distribution. Moreover, a longer shelf life would appeal to the consumer as they are able to buy in bulk for future use, and not have to return to the supermarket on a frequent basis. Improvement in technology allows for faster processing times and better quality control. Therefore this would have a serious impact on the coffee industry, not only to gain the edge over their competitors, but also to increase customer confidence that the product they are buying is indeed value-for-money. . 5 Demographics An aging population would mean more adults (18 and above), therefore naturally contributing to an increase in coffee consumption. The National Coffee Drinking Trends survey of adults 18 years and above concluded that 79% of adults consume coffee in 2000, 78% in 1999, and 75% in 1997, which is a total increase of 4%. 5. 6 Global i. Bargaining Power of Suppliers Coffee bean prices seem to be driven by supply and demand for i nstance, a bad crop can drive prices up and a good growing season with high yields can drive prices down. Or even adverse weather and growing conditions could produce sharp upward spikes in prices of coffee beans, especially premium and relatively scarce varieties. In recent years, green coffee prices had been under considerable downward pressures due to oversupply. The low coffee price ranges generally experienced in recent years were not considered high enough to support proper farming and processing practices for top grade coffees, potentially endangering supplies of premium grade beans. But getting high quality beans was definitely a factor for the sellers of premium coffees. To protect their access to supplies of top grade beans, many specialty coffee companies, including Green Mountain, had entered into long-term contracts to purchase needed supplies from the growers of high quality beans. In addition, companies from time to time purchased coffee futures contracts and coffee options to provide additional protection when they were unable to enter into coffee purchase commitments or when the price of a significant portion of their committed contracts were not fixed. ii. Bargaining Power of Customers Most whole bean specialty coffees for home consumption were purchased in supermarkets or neighborhood grocery stores. Supermarket retailers are in a very strong position to drive a hard bargain in granting shelf space to the many premium coffee brands wanting retail exposure—many of these brands are relatively unknown and the companies marketing them are small (like Green Mountain). Supermarket chains have considerable leeway to switch out low-selling brands and replace them with more popular brands. Individual consumers have no bargaining power beyond that of switching brands henever they are dissatisfied with the brand they are currently using. 5. 7 Conclusion The biggest source of competitive pressure is rivalry among competing brands like Starbucks Coffee while the other two big sources of competitive pressure are the bargaining power of retail chains and the continuing entry of additional brands. The industry is probably ripe for consolidation—500 specialty and pre mium brands probably cannot survive (unless most remain niche brands for a limited clientele). Strong regional brands with an attractive product and a good brand image—like Green Mountain—may well be able to grow at the expense of weaker brands. . REFERENCES 1. UK Education : Accounting for Strategic Management, [Online] Available at : http://www. ukeducation. org. uk/Documentation. asp? key=1340 2. University of Cyprus : Green Mountain Handout, [Online] Available at: http://www. pba. ucy. ac. cy/staff/Green%20Mountain-Handout. pdf 3. Wikipedia : Green Mountain Coffee Roasters, [Online] Available at: http://en. wikipedia. org/wiki/Green_Mountain_Coffee_Roasters 4. Green Mountain Coffee : Green Mountain Coffee, [Online] Available at: http://www. greenmountaincoffee. com INDIVIDUAL REPORTS – WONG JUN WEI Question 1 : Undertake a SWOT analysis of the organization in the case. The SWOT analysis on Green Mountain Coffee Roasters (GMCR) are as follows : Strengths i. Product Consistency By utilizing state-of-the-art roasting software, GMCR is therefore able to maintain their level of product consistency, ii. Unique Products GMCR uses specific roasting programmes for various types of coffee, thus creating their â€Å"signature† roasts. By offering products which are unique in the market, this allows GMCR to stand out from their competitors. iii. High Distribution Packaging technology allows GMCR’s coffee to have a long shelf life. This in turn, allows GMCR to expand it’s distribution. iv. Socially Responsible Business Practices GMCR is a supporter of social and environmental causes, and being listed in the â€Å"100 Best Corporate Citizens† and â€Å"The World’s Most Socially Responsible Companies† lists. This acts as a bonus to the company’s outlook and reputation. v. Widely Available GMCR’s products are widely available in the market. By targeting various distribution channels and customer categories, GMCR is confident that consumer trial at one point of the distribution level will lead to a subsequent purchase at another. Weaknesses i. Brand Awareness Consumers are less aware of GMCR, as compared to Starbucks, which has a higher advertising budget to create consumer awareness. Opportunities i. Increased consumption Increased coffee consumption in Europe, Asia and Brazil has just expanded GMCR’s distribution opportunities. By targeting and influencing more of the above mentioned countries’ coffee drinkers, GMCR can hope to influence most of the consumers before its rivals do so. ii. Specialty Coffee Market Gourmet, specialty coffee is the bread-and-butter of GMCR’s establishment. An increase in consumers seeking specialty coffee will mean brighter prospects for GMCR. Threats i. Decrease in coffee consumption The U. S coffee market now only accounts for 20% of world coffee consumption, compared to the 80% during World War II. The coffee market is now moving on to Europe, Asia (particularly Japan). ii. Commercial coffee roasters There is higher competition as major companies seek to enter the specialty coffee industry. Such names include but are not limited to : Phillip Morris’ Gevalia, Procter Gamble’s Millstone and Nescafe. iii. Starbucks Partnerships Starbucks, seen as a long time competitor to GMCR, upon entering into a long-term licensing with Kraft, will expect to generate extra sales 20-40 pounds of coffee per store per week. This is seen as a threat to GMCR, which has an average sales of 100 pounds of coffee per store per week. Starbucks is also partnering with Dreyer’s for branded ice cream, and Pepsi to distribute bottled Frappuccino. Question 2 : In your analysis of the organization’s strengths, be sure to identify the firm’s Core Competencies using the Value Chain. They have brewers and other coffee-related accessories that are being sold online however customer would like to have the physical touch and feel of the product that is being sold. There are products which cost hundreds of dollars which customer would not purchase the coffee machines online unless they are a regular coffee drinkers of GMCR. †¢GMCR are concentrating most of their sales online. Although there are supermarkets or convenience stores that are selling their products, customer like to know where to purchase them however the website does not provide them the information. GMCR offer samplers to new consumer however they would need to complete an online form and to qualify for the free trial and you would need to have at least 12 employees in the office. It is time consuming from the customer point of view and prevent them from completely filling up the information. Question 5 Discuss the importance of changes in the external environment to the organization †¢Custome r taste and preference will change and Green Mountain Coffee Roasters would need come up with new flavours of coffee to retain existing customer.